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Office of Public Health Immunization Program

Real conversations about all things health.

Branding | Copywriting | Digital | Google Ads | Graphic Design | Media Training | Social Media | Strategy

In today’s instant social world, we’re flooded with factual and fictitious information every day – especially about health-related topics and vaccines. So, how do you have authentic conversations focused on separating truth from myth? Welcome to the Vax Matters & More That Matters Podcast. Partnering with the Office of Public Health Immunization Program, FC concepted, branded, produced and launched a 50-episode (and going) podcast featuring local broadcasting icons and experts from across Louisiana and country including representatives from the CDC and Johns Hopkins University. Each episode focuses on common questions and hesitancies encouraging listeners to keep an open mind, listen to the science and speak with a healthcare professional – not Dr. Google. With the sub-series “More That Matters,” the podcast further expanded to feature additional topics vital to the health and safety of Louisiana residents.

Vax Matters/More That Matters was not only embraced by the client, but has also received state, regional and national recognition, winning multiple public relations and healthcare-focused advertising awards.