Career Bridge
Connecting businesses with the next generation of leaders.
Branding | Copywriting | Direct Mail | Graphic Design | Outdoor | Social Media
When the Baton Rouge Area Chamber (BRAC) wanted to establish a connection between local businesses and the next generation of business leaders, Feigley stepped in to lead the way. The goal was to create a program that would not only benefit local students but also give businesses access to rising high school seniors. With this unique opportunity to showcase career opportunities, provide training and hopefully gain future employees, businesses could be an active participant in closing the gap between qualified candidates and open positions. Thus, Career Bridge was coined! From there, our efforts sought to bring to life an energetic, youthful and professional brand that appealed to both parties involved. With the launch of Career Bridge, Feigley equipped BRAC with a new tool to support a sustainable workforce for our Capital Region.