Baton Rouge Area Chamber

As an organization charged with providing leadership to steer Baton Rouge to a more prosperous future, the Baton Rouge Area Chamber wanted a campaign that reinforce the value of choosing to live and work in Baton Rouge. Using a distinctive graphic look that threaded through each medium – television, print and outdoor – we concepted and designed an advertising campaign that focused on attributes like career opportunity, diverse culture and all sorts of fun activities as reasons why it’s so great to live and work in Baton Rouge.