Lauren specializes in strategic content development and brings extensive experience in public relations, account management and healthcare to our team at FC. With more than 15 years of experience in media and communications, and an extensive background in the healthcare industry, she is a significant asset in meeting the diverse needs of our clients.
Lauren previously served as the Senior Public Relations Specialist at Our Lady of the Lake Regional Medical Center where she was responsible for guiding and contributing across the spectrum of communications, including public relations, internal communications, and digital platforms. She developed messaging for an internal audience of more than 7,000 employees, a medical staff of 1,000, executive leadership, and an external audience that included local, regional and national media. Among Lauren’s notable awards was a Best in Show in Social Media Strategy at the 2017 Louisiana Hospital Association Pelican Awards.
Previous to her position at OLOL, Lauren was Communications Director at the Louisiana Association of Health Plans. In that role, she developed communications strategies and supervised messaging to an internal audience of more than 600 members and an external audience that included legislative, regulatory and media stakeholders. Her duties included writing news releases, acting as a spokesperson for the organization and coordinating largescale conferences and events that included agenda development, sponsorship and promotion.
Lauren has also held positions as a Public Information Officer at the Louisiana Department of Health and as a News Producer and Website Producer at WAFB. She graduated from Louisiana State University with a Bachelor of Arts in Mass Communication.